Aluram Moisturizing Shampoo Ingredients and review

Aluram Moisturizing Shampoo Ingredients + Review 2024

Check out the Aluram Moisturizing Shampoo reviews and also learn about its ingredients. Find out whether this Aluram Daily Shampoo is good for your hair type or not. 

As a hairstylist for over a decade, I've seen countless products promising moisture miracles. But Aluram Moisturizing Shampoo caught my eye.

So, I put my expert hat on and decoded its ingredients, then put it to the test. Join me for a deep dive into its power players and an honest review that'll leave your dry hair begging for more!

Is Aluram Moisturizing Shampoo good for your hair?

Aluram Moisturizing Shampoo is celebrated for its hair-nourishing benefits, particularly for those with dry or coarse hair. Infused with rich ingredients like coconut water and marula oil, this shampoo hydrates and strengthens hair from the roots, promoting a healthy scalp and lustrous strands. Free from harsh sulfates and parabens, Aluram's vegan formula is gentle on the hair, making it a great choice for maintaining moisture balance and enhancing shine. Its commitment to clean beauty and hair wellness makes Aluram Moisturizing Shampoo a top contender for those seeking a hydrating haircare solution.

Aluram Moisturizing Shampoo Ingredients

Cocos Nucifera (Coconut) Water, Sodium C14-16 Olefin Sulfonate, Cocamide MIPA, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Hydroxysultaine, Glycerin, Persea Gratissima (Avocado ) Oil*, Adansonia Digitata (Baobab), Fruit Oil*, Sclerocarya Birrea (Marula) Seed Oil*, Hippophae Rhamnoides (Sea Buckthorn) Oil*, Cocos Nucifera (Coconut) Oil*, Charcoal Powder, Biotin, Phospholipids, Lauryl Glucoside, Decyl Glucoside, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Sodium Lauroyl Lactylate, PPG-3 Caprylyl Ether, Fragrance (Parfum), Phenoxyethanol, Guar Hydroxypropyltrimonium Chloride, Sodium Methyl Oleoyl Taurate, Polyquaternium-7, Ethylhexylglycerin, Trisodium Ethylenediamine Disuccinate, Citric Acid, Benzyl Alcohol, Benzyl Salicylate, Hexyl Cinnamal, Limonene

*certified organic ingredients

Coconut Water

Coconut water is almost like an elixir of life as it is rich in several antioxidants, cytokinins, and minerals like magnesium, calcium and potassium that are important electrolytes.

These electrolytes help increase blood circulation to hair when coconut water is used in hair care products and hence might indirectly influence new hair growth. 

The anti-inflammatory properties of coconut water also makes it a good remedy for dandruff and flaking on the scalp.

As coconut water is very hydrating it is excellent for nourishing dehydrated scalps or hair strands without making hair greasy. 

Sodium C14-16 Olefin Sulfonate

No, don't get surprised. This ingredient is a “sulfonate” ; it's not the same as sulfates. 

Yes, it’s a surfactant. But it’s much milder and doesn’t remove scalp’s natural oil or hair dye pigments from hair like sulfates do. 

It’s also an emulsifying agent and adds a lot of foam to the shampoo making it easier to use. 

I do feel like the surfactant is much better than sulfates. However, it’s still highly cleansing and might have a drying effect on scalps that are already dry or sensitive. 


Glycerin is used in shampoos to act as a humectant. These attract moisture to your strands, hydrating them and then preventing the moisture from escaping. 

This makes glycerin an excellent ingredient to use on low porosity hair, dehydrated hair, damaged hair, etc. 

Hydrated hair is generally more elastic and less prone to breakage, hence glycerin helps reduce hair fall this way. 

Avocado Fruit Extract

Avocado is rich in proteins and nutrients like biotin, vitamin B5, vitamin E and several omega fatty acids that help replenish hair’s lost protein, repairing damage and leaving it smooth and strong.

These nutrients are essential for the development of keratin in hair cells and also the production of collagen that gives hair strand its elasticity. 

Sea Buckthorn Oil

Sea Buckthorn oil helps clarify hair as it contains lipids and fatty acids that act as surfactants and remove excess greasiness from hair. 

These lipids along with another compound called sterols help moisturize dry skin and improve its elasticity. 

According to a study, sea buckthorn also has anti-inflammatory properties that help control symptoms of eczema. So it makes an excellent addition to hair care products targeting dry, itchy, flaky or sensitive scalps. 

Coconut Oil (Cocos Nucifera)

Coconut oil is one that is rich in nutrients that can help nourish the hair from within. When coconut oil enters into the hair follicles, it can strengthen the hair follicles and prevent hair fall.

Using coconut oil infused shampoo on the hair can help make the hair feel soft and smooth, thereby acting like a hair conditioning agent and prevent the hair from becoming dry. It can help reduce hair damage like breakage, split ends and frizziness.

Our hair is made up of a protein called keratin and over time, it gets naturally depleted. Coconut oil can help reduce and prevent this loss of protein from our hair.

Coconut oil can also help reduce scalp conditions like dandruff and flaking and prevent scalp dryness and itchiness, as it has antifungal and antibacterial properties.

My Review of the Aluram Moisturizing Shampoo

As a hairstylist for over 10 years, I've seen my fair share of dry, thirsty hair. So, when a new shampoo promising intense moisture like Aluram's came across my desk, I had to investigate. Here's the breakdown:

Claims: Deeply hydrates, detangles, fights frizz, and leaves hair soft and shiny. Suitable for all hair types, especially dry or color-treated.

My Experience:

The first thing that impressed me was the luxurious, pearlescent texture. It lathered beautifully, even with my hard water, and rinsed clean without leaving any residue. My hair felt instantly softer and smoother, even before conditioner.

The scent is a delicate blend of coconut and citrus, light and refreshing. It's not overpowering, which is a big plus for those sensitive to fragrances.

After blow-drying, my hair was noticeably shinier and more manageable. Frizz was significantly reduced, and my ends felt soft and hydrated, not dry and brittle like usual.


  • Intensely hydrating: True to its claim, Aluram quenched my dry hair's thirst without weighing it down.
  • Gentle formula: Sulfate-free and paraben-free, it's suitable for even sensitive scalps.
  • Color-safe: Didn't affect my color-treated highlights.
  • Luxurious feel: The texture and scent make it a spa-like experience.


  • Availability: Not as widely available as some other brands.
  • Price: Slightly higher than drugstore brands, but still affordable.


Aluram Moisturizing Shampoo is a winner in my book. It delivers on its promises of hydration, shine, and frizz control without stripping or weighing down hair. The gentle formula and luxurious experience make it a great choice for all hair types, especially those struggling with dryness. If you're looking for a shampoo that truly quenches your hair's thirst, Aluram is definitely worth a try.

Rating: 4.5 out of 5 stars

Final Tip: Pair the shampoo with Aluram's Moisturizing Conditioner for even deeper hydration and detangling power.

Pros and Cons Of the Aluram Shampoo

What I Liked:

  • The shampoo is not only sulfate-free it also doesn’t contain parabens, DMDM Hydantoin, mineral oil and other harmful chemicals 
  • It’s formula is completely vegan and cruelty free
  • It hydrated my hair without leaving it oily-looking
  • It also cleanses hair very well adding volume to it (and this is without sulfates!)

What I Disliked:

  • The shampoo won’t suit curly hair or African American hair textures
  • It contains Limonene (a type of artificial fragrance) so it might not suit scalps with eczema, inflammation, etc. 
  • It can be a bit expensive 

My Ratings For The Aluram Moisturizing Shampoo

Design & Packaging 4.5/5
Texture 4.5/5
Ability to cleanse 4.5/5
Fragrance & scent 3.5/5
Price 3.5/5
Hydrating Ability 5/5
Gentleness 4.5/5
is aluram shampoo good for fine hair

Frequently Asked Questions

Does Aluram shampoo have silicone?

No the Aluram shampoo doesn not have siliciones. Silicones are generally found in products like conditioners, serums and leave in creams and are used to prevent frizz and make hair smoother. It is usually not found in shampoos.

Is Aluram shampoo good for fine hair?

Whether Aluram shampoo is good for fine hair depends on the specific formula and your individual needs. While its sulfate-free and gentle nature is a plus for fine hair, its moisturizing properties might weigh down some strands. Consider Aluram's Volumizing line if you prioritize body and lift, or consult a hairstylist for personalized recommendations.

Is Aluram shampoo sulfate free?

Yes, Aluram shampoos are all sulfate-free! They're formulated with gentle cleansers that effectively remove dirt and oil without stripping your hair of its natural moisture. This is especially beneficial for people with dry, damaged, or color-treated hair, as sulfates can be harsh and drying.

Is Aluram all natural?

While Aluram emphasizes natural-derived ingredients and excludes harsh chemicals like sulfates and parabens, it's not entirely "all natural." Some synthetic ingredients are used for performance and stability. However, their focus on plant-based extracts and sustainable practices makes it a natural-leaning, clean-beauty option.


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